Raissa Evans

CAREER JOURNEY

Raissa joined Weaver as head of digital and lead gen in 2020, a national CPA and advisory firm. She began her early career in the technology industry, then spent 12 years as head of marketing at PKF Texas, a firm recognized as a market-leader by its peers due to many industry firsts, winning more than 120 awards along the way. She founded her consultancy Running Reload LLC in 2015 where she works with clients on social optimization, growth strategy and Guided Marketing. She hosts AAM’s monthly Virtual Campfire video conference and was AAM Marketer of the Year 2011.

WHY THEY'RE SHARING THEIR EXPERTISE AT SUMMIT

As a pioneer of digital strategy for professional services for more than 20 years, Raissa’s led digital transformations in marketing technology, web and content strategy and lead generation customer journeys. She speaks regularly on growth strategy, marketing operations, digital performance and the like. She hosted a Virtual Campfire in February on ChatGPT and will share how much things have accelerated.

WHEN THEY'RE NOT WORKING YOU CAN FIND THEM...

...Enjoying brunch on a patio and overthinking as a sport