What can a detailed analysis of over 1500 accounting firm brands tell us about the state of the industry? Resound's branding experts applied their multiple decades of combined branding experience to analyze 1500+ accounting firms across the US. Their research includes over 20 key data points, including firm size, positioning, naming convention, messaging, logo design, brand colors and fonts, digital brand presence, and even awards and reviews. In this revealing presentation, Mike Jones, CEO of Resound, will uncover their findings, and share concrete takeaways for accounting firms to differentiate and grow.

Positioning for Growth: 12 Pivotal Takeaways to Differentiate Your Brand
Positioning for Growth: 12 Pivotal Takeaways to Differentiate Your Brand - Session Recording
About Mike Jones
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