Cross-selling remains one of the most powerful strategies for driving growth—but many firms struggle to execute it effectively. In this interactive roundtable, Tim Keith, CEO & Founder of Propense.ai, and Clinton Gary, CEO of CREDO Consulting LLC will share practical insights on building a successful cross-selling program within your organization. Together, they’ll explore:

• The core benefits of a strong cross-selling strategy
• How to overcome common roadblocks, including fostering collaboration and trust among partners
• Ways to identify cross-selling opportunities and the right internal collaborators
• Approaches for introducing clients to additional services in a way that adds value