HoganTaylor began using HubSpot for marketing automation several years ago, but it was a recent focus on client experience that raised the stakes. In this case study, you’ll learn how your firm can apply simple CX principles to your marketing technology stack to drive growth, track ROI, gain insights, and improve the client journey. Additionally, you’ll get a glimpse into what’s next for HoganTaylor as the marketing team looks to build on recent successes with new campaigns and additional HubSpot integrations designed to elevate the client experience.

Speaker:

Wesley Burt 
Marketing Director
HoganTaylor

Using CX Principles to Supercharge Marketing Automation
Recording

Course Details

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